27 Apr 2021
"Colin the Caterpillar" was officially trade marked in 2008. A little over 10 years later, Aldi started selling Cuthbert the Caterpillar. Marks & Spencer has this month filed a claim against Aldi claiming Aldi's Cuthbert has violated its intellectual property in Colin. Notably, Marks & Spencer has not yet brought claims against the other retailers who also sell caterpillar cakes. Aldi will be asked to remove Cuthbert from its shelves and to refrain from selling similar products in the future. In response, Aldi has announced that it intends to sell a limited edition version with profits going to charity and has asked if "Colin and Cuthbert [can] be besties".