Clients call on Taylor to support on strategic business objectives at the intersection of business and technology. Taylor focuses her practice on advising clients on privacy and data security matters that overlap with consumer protection laws in digital advertising and marketing, and as a transactional attorney where companies are seeking to in-license or out-license intellectual property rights in software, data, technology (including patented or copyrighted technology), or related to a strategic branding opportunity and trademark rights.
Taylor brings in the technical teams to the conversation and uses her engineering background to help translate across business, technical and legal teams to identify solutions. She works on multidisciplinary teams to quantify and manage risk related to a data use case such as adding third-party advertising pixels to the business website and adopting biometric or artificial intelligence tools for the workforce or in a consumer-facing application. She regularly supports teams designing web-based and app-based consumer experiences to market the company’s products and services and build brand loyalty. Taylor works on the customer-side and service provider side to negotiate vendor data arrangements supporting website, mobile app and other consumer marketing objectives. She also advises clients on breach notification response procedures under US federal and state law, and US-based clients on their collection and use of personal information, including implications under international laws, such as the European Union’s General Data Protection Regulation. She is also recognized by the International Association of Privacy Professionals (IAPP) as a certified information privacy professional for the U.S. and Europe.
Taylor’s approach to client counseling is informed by her in-house experience as a long-time secondee at several firm clients. Taylor has served as a secondee on commercial legal teams and privacy legal teams while at Womble, working with the following types of clients: a multinational consumer packaged goods company, an international biotechnology company (supporting the agriculture technology team), and a global apparel and footwear company.
Representative Experience
Any result the lawyer or law firm may have achieved on behalf of clients in other matters does not necessarily indicate similar results can be obtained for other clients.
- Negotiate celebrity trademark and name, image and likeness rights license agreements
- Serve as outside in-house counsel on legal privacy and marketing team to support portfolio of brands and their objectives with consumer data, including ad and media buying, audience building, consumer activations, licensing data appends
- Advise US-based e-commerce websites to design consumer experiences in compliance with privacy and consumer protection laws and Federal Trade Commission guidance and enforcement actions, including dark patterns, data security, ROSCA, INFORM Consumers Act, and increased scrutiny for use of children’s data and consumer health data
- Navigate clients through data incident response from start to finish, including vendor data security incidents, that affect customer or employee data, coordinating with forensics, law enforcement, and identify theft prevention service providers
- Negotiate software license agreements, software-as-a-service agreements and other software technology agreements, supporting clients’ procurement departments
Professional & Civic Engagement
- Member, North Carolina Bar Association Section for Privacy and Data Security
- Chair, Communications Subcommittee, North Carolina Bar Association Section for Privacy and Data Security
Thought Leadership
Publications
- Colorado Passes Comprehensive Privacy Law – 4 Quick Takeaways, Womble Bond Dickinson Client Alert, July 8, 2021
- Important Updates For Businesses That Transfer Data From Europe: European Commission Adopts New Standard Contractual Clauses, Womble Bond Dickinson Client Alert, June 7, 2021
- Virginia Enacts Omnibus Privacy Law, Womble Bond Dickinson Client Alert, March 4, 2021
- Five Things to Do in Response to the SolarWinds Compromise, Womble Bond Dickinson Client Alert, December 15, 2020
- GDPR Update: Top EU Court Strikes Down Validity of EU-US Privacy Shield Framework; Upholds Standard Contractual Clauses, Womble Bond Dickinson Client Alert, July 16, 2020
- California Screamin’ – Privacy Rollercoaster Becoming Steeper for Businesses, Womble Bond Dickinson Client Alert, June 25, 2020
- CCPA Draft Regulations v2.0 and the Uncertainties Continue, Womble Bond Dickinson Client Alert, February 13, 2020
- 2020 Predictions for Data Businesses, HeyDataData Blog, January 6, 2020
- CCPA Compliance: Thorny Practical Questions (Almost 1 Month to Go), Womble Bond Dickinson Client Alert, November 26, 2019
- New CCPA Changes/Clarifications; Some Final, Some Contingent (2 Months to Go), Womble Bond Dickinson Client Alert, October 24, 2019
- CCPA Amendments Update, Womble Bond Dickinson Client Alert, September 19, 2019
- A Likely Crisis for Data Transfers to the UK post “No-Deal Brexit,” Womble Bond Dickinson Client Alert, August 27, 2019
- CCPA Compliance: Are you Ready for PI 2.0? (5 Months to Go), Womble Bond Dickinson Client Alert, August 1, 2019
- Data Breaches and Educational Institutions, Womble Bond Dickinson Client Alert, July 18, 2019
- Top 10 Things to Do to Prove CCPA Compliance (7 Months to Go), Womble Bond Dickinson Client Alert, June 10, 2019
- Oregon: Vendor Meet Regulator, Regulator Meet Vendor, Womble Bond Dickinson Client Alert, June 5, 2019
- Are Employees Classed as Consumers? California State Assembly Speaks to This and Other Concerns, Womble Bond Dickinson Client Alert, May 31, 2019
- Georgia Supreme Court: The State Is Not Its Citizens’ Data Keeper, Womble Bond Dickinson Client Alert, May 23, 2019
- Our Way or the Huawei: Are Your Fintech Contracts Ready for a National Emergency?, Womble Bond Dickinson Client Alert, May 16, 2019
- Do Your Vendor Contracts Comply with CCPA?, Womble Bond Dickinson Client Alert, May 2, 2019
- Bill Introduced to Expand NC’s Data Protection Laws, Creating New Cybersecurity Obligations and Liability Risk for NC Businesses, Womble Bond Dickinson Client Alert, April 26, 2019
- Urgent Message: Privacy Shield Notices Need Updating Before No-Deal Brexit Withdrawal Date, Womble Bond Dickinson Client Alert, March 18, 2019
- Fins to the Left; Fins to the Right – Florida Considers a Private Right of Action for Biometric Privacy Violations, Womble Bond Dickinson Client Alert, March 5, 2019
- Mission Product Oral Argument Promises Certainty on Long Unresolved Question: Predictability Would be Welcome, IPWatchdog, February 25, 2019
- Collecting Biometric Data Without Consent is Sufficient Harm to Base an Action, Womble Bond Dickinson Client Alert, January 29, 2019
- French Privacy Regulators Tighten the GDPR Noose for Consumer Companies, Womble Bond Dickinson Client Alert, January 23, 2019
- New Data Breach Reporting Requirements in Canada, Womble Bond Dickinson Client Alert, October 29, 2018
- First of its Kind: California to Require IoT Device Security Measures, Womble Bond Dickinson Client Alert, October 9, 2018
- California’s New Privacy Act: Update on Amendments, Womble Bond Dickinson Client Alert, September 6, 2018
- What You Need to Know: California’s New Privacy Act, Womble Bond Dickinson Client Alert, July 3, 2018
- Are You Required to Designate a Data Protection Officer?, Womble Bond Dickinson Client Alert, August 29, 2017
- Canadian Government Suspends Implementation of Private Right of Action Under CASL, Womble Bond Dickinson Client Alert, June 15, 2017
- First Sale Extinguishes Patent Rights: Supreme Court Guts Manufacturer Control Over Secondary Market, Womble Bond Dickinson Client Alert, June 2, 2017
- New Canada Anti-Spam Rules Take Effect July 1 - Additional Teeth Behind New Rules, Womble Bond Dickinson Client Alert, May 17, 2017
- Heads Up, App Developers: Google Is Getting Serious About Privacy and Data Security in Apps, Womble Bond Dickinson Client Alert, April 7, 2017
- Cross-Device Tracking: Time to Reevaluate Privacy Policies, Womble Bond Dickinson Client Alert, January 26, 2017
- Staying Ahead of Privacy and Security Risks in the Internet of Things, IPWatchdog, January 16, 2017
- Swiss-US Privacy Shield Will Replace Swiss-US Data Protection Safe Harbor, Womble Bond Dickinson Client Alert, January 12, 2017
- FTC Files to Protect Consumers’ Security in the Internet of Things, Womble Bond Dickinson Client Alert, January 9, 2017
- FTC Provides Nonbinding Materials to Help Businesses Defend Against and Respond to Data Breaches, Womble Bond Dickinson Client Alert, November 7, 2016
- Co-Author with Ted Claypoole, Guide to Regulation of Biometric Technology for Business and Government
Presentations
- Panelist, "Risk-Based Strategies for Using Online Tracking and Personalized Digital Advertising Amid Complaints, Demand Letters and Other Scrutiny," Womble Bond Dickinson CLE, October 24, 2023
- Panelist, “Comprehensive Contract Protection of Your IP Rights – Mind the Gaps,” IP Palooza hosted by the Association of Corporate Counsel’s Raleigh-Triangle Area Chapter, February 8, 2023
- Panelist, “2022 State of US Data Privacy Law Compliance," Association of Corporate Counsel – Compliance and Ethics Network Monthly Membership Meeting, September 20, 2022
- Presenter, “Key Considerations For Businesses In Preparation For The 2023 State Law Privacy Laws,” The Association of Corporate Counsel - Compliance and Ethics Network Monthly Membership Meeting, February 15, 2022
- Panelist, “A Framework for Returning to Work,” ECIA and The Trust Bridge Webinar, July 2020
- CCPA/CPRA Panel, California Association of Corporate Counsel, November 17, 2020
- Co-Presenter with Liz Riley, "The Impact of GDPR on US Colleges and Universities," North Carolina Independent Colleges and Universities, December 19, 2019