Womble Bond Dickinson Partner Pete Bromaghim spoke at the NTCA Marketing + Sales Conference, which took place April 30-May 3 in Austin, Texas.
Bromaghim discussed “Trademark Law Essentials for Marketing Professionals.” His presentation addressed key trademark questions for sales and marketing team members including:
- Are other companies using our marks? And can we use theirs?
- Are we using our trademarks properly?
- How long goes trademark registration take, and when should we file? And
- We’re considering a new brand or service line—what should we do first?
The NTCA Marketing + Sales Conference brought together more than 250 marketing and sales professionals in the rural broadband section to learn tips, trends and strategies to promote company offerings and drive revenue growth.
Womble Bond Dickinson Partner Carri Bennet leads the firm’s engagement with NTCA—the Rural Broadband Association and facilitated Bromaghim’s participation in the conference.