GREENSBORO, NC—Even the best ideas only are valuable if they are protected. So with that in mind, Womble Bond Dickinson Patent attorney Jack Hicks discussed “Intellectual Property: Transforming Innovation into an Intangible Asset” with members of the Society of Financial Professionals Greensboro Chapter.

Using the best and worst patents of all time, Hicks discussed intellectual property law in general and shared best practices for transforming innovation into intangible assets. From trademarks to copyrights to trade secrets, various strategies were discussed to help protect that next great $1 million idea. Hicks used examples from pharmaceuticals, aerospace and furniture to highlight the various ways our legal system can serve to protect different types of products and services.

The presentation took place March 19 at Starmount Forest Country Club in Greensboro.

The Society of Financial Professionals Greensboro Chapter is an organization of more than 300 financial professionals in the North Carolina Triad.

For more than 30 years, a wide range of global companies have relied on Jack Hicks to craft legal strategies that protect their intellectual property rights and advance their standing in the international marketplace. His practice includes managing complex IP matters, from federal and state litigation to international patent and trademark filing strategies.