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WASHINGTON, D.C.—The transition to the ATSC 3.0 offers a great deal of promise for the broadcast TV industry, including the ability to better connect with mobile users as well as ultra-high definition broadcasts. However, any transition to ATSC 3.0 would entail considerable logistical, technical and regulatory challenges.
Womble Carlyle Telecom attorney Gregg Skall recently discussed these issues with Radio + Television Business Report.
“Clearly, such a project will require considerable cooperation among local broadcasters as well as FCC rule changes or, at least, forbearance to accommodate coverage requirements, station ID issues and potential changes to station licenses. Given the spectrum auction goals of the FCC and Congress, it is unlikely that such a proceeding can be started before the spectrum auction gets off to a clean start,” Skall said.
Click here to read “TV’s Future May Depend on the ATSC 3.0 Transition” at Radio + Television Business Report (subscription required).
Gregg Skall represents broadcasters and other parties in their regulatory dealings before the Federal Communications Commission and in their commercial business dealings. He serves as Washington Counsel to several state broadcaster associations. He also works with telecommunications companies and with radio device manufacturers to obtain FCC approvals and to assure regulatory compliance. Skall is a frequent author on broadcasting and the law and is published in All Access, where his column “FCC Uncensored” is a regular feature.
Follow Gregg Skall on Twitter at @commlaw
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